THE SECOND REASON WE EXCHANGE LINKS

The second reason we exchange links a little less important for me to grow your sites link popularity. Link popularity is quite simple, just how popular your site is. Search engines take into account how many links you have coming to your site and suggest that the more links, the more popular and important place is yours. But be careful! Our Search bless their little white cotton socks are very smart and you have to be careful about who you link to external links, and where you get links to known as inbound links. If you have inbound links from sites with a low Page Rank, PR – it’s Google ranking for your website it can really affect your rankings in the search engines in the negative. In other words, you will fall further down the list in the search.

Oh! If you want a convenient tool to check the PR of any page, you can get a nice toolbar directly from Google. I highly recommend that you get to be able to check PR potential linking partners. Another aspect that affects your search engine position refers to the bad sites. On bad sites I mean sites that have no value or content, and simply act as a type of banner or link farms. These sites have low or no Google PR, and they will only bring you down. Avoid. What should the site PR then? Well, any site with a PR of three or more should have a fairly positive impact on your site, but we can not really generalize. Always ask the webmaster of which you plan to link to, right where your link will be posted.

Check out PR that particular page, and if you’re planning where to place his / her look like a link, or his / her PR above, it may be a good swap. As with everything in life there are always exceptions, but that is always true is the types of sites you link to. Only links to sites that are similar or for free on your website. If, for example, I sell shoes on my website, I will never link to a site that sells insurance. Not only that, it makes no sense, but even worse, it will affect your ratings! Yup those search engines were not spawned yesterday! So what would be considered good sites to link to? They key word here is synergy. A friend recently launched a site’s ranking, and he asked me to help him with this problem. After we spent about an hour together, we soon realized that the list is almost endless. The first thing we did was to take his top 20 keywords and do a search for those keywords. The results, as you can imagine, just about endless.